Laura Marshall Most Innovative Cosmetic Formulation Award
2016 WINNER – ADINA'S RAINBOW INNOVATION WOWS VOTERS
Congratulations to Adina whose Rainbow Emulsion scooped this year's Laura Marshall Memorial Award for the most innovative cosmetic formulation, receiving the most votes from SCS Formulate visitors on the first day of this year’s event. The Rainbow Emulsion was created by Gova's Patrick Gonry on behalf of Adina. “It’s great that we won the award,” said Patrick, “I’m very proud of it.”
The Gova ingredient used isn’t actually new – it’s an inulin-based emulsifier that stabilises emulsions. “Emulsions aren’t the most exciting products so we made them look exciting,” said Patrick, who, as part of the brief, ensured that all Adina's principals were represented in a layer. "The deeper you go in the layers the deeper the activity for the skin." Patrick admitted the colourful rainbow product was also inspired by the grey skies above Coventry that have a habit of being around when Formulate is in town! He also pointed out that while people often want multifunctionality, ingredients aren’t always compatible in the same product, but the rainbow layering does increase flexibility. However Patrick did concede that it might not actually be practical from a skin care point of view and suggested sun care for kids would be a more commercially viable prospect.
“It’s a great honour,” commented Adina’s Sales Director John Darbyshire on winning the award, “and it’s fantastic with all the stiff competition from the big companies.”
Congratulations to Adina and to all our award finalists this year: BASF, Clariant, Croda, Safic Alcan and Surfachem.